Assume for a moment that you are the CEO of cool little startup in a corner of the Web 2.0 market that is hotting up quickly (wikis).  On...

Continue Reading Ross Mayfield’s Faustian Bargain

It’s semi-official.  Blogs have now joined hula hoops, Pro-Keds and lava lamps in the attic of abandoned obsessions.  When fast food compani...

Continue Reading Are Company Blogs Dead?

The big news this morning is that Google has entered the wiki/collaboration space by acquiring JotSpot, the do-it-yourself wiki company founded by Excite.com co-founders Joe Kr...

Continue Reading When Google Bought Jotspot

When it comes to social networking, sites that target businesspeople are pretty small potatoes.  LinkedIn, the category leader, has 7.8 milli...

Continue Reading Hoovers to Launch Business Social Networking Site

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Continue Reading This Internet Thing May Catch On

One of the sure signs that there is money to made in a technology sector is when the big sharks start gathering around spots where the little fi...

Continue Reading Oracle Smells Fresh Enterprise Web 2.0 Blood

An awful lot of social software vendors operate under the old field of dreams theory that “if you build it, they will come.”  Be...

Continue Reading How to Sell Social Software to Corporations

Show me a good corporate environmental citizen and I’ll show you a company that is more concerned about cutting costs or saving money by...

Continue Reading The Greening of Google

The Republican party and Edelman, the public relations firm, have something in common these days.  Both are suffering a crisis of confidence o...

Continue Reading Why the Edelman Disaster is Worst Than You Think

Jonathan Schwartz, CEO of Sun Microsystems and the only real blogger among Fortune 500 chief executives (there are a few other blogs but th...

Continue Reading Removing a Key Barrier to CEO Blogging